Integrity, Customer, Excellence and Respect - ICER is a leading apparel marketer, manufacturer, and multi-tier distributor founded by Lawrence Jemal, with a focus on young men’s, women’s, and kids trend-driven fashion. Maintaining the integrity of our brands is of primary importance at ICER. Our team, led by Norman Jemal and Daron Jacob, have a proven record of success in bringing innovation and creativity to the fashion category while simultaneously adhering to the design principles provided by our licensors. We regularly scout the latest global trends, interpreting them for our various retail partners. Great design, retail product differentiation, and speed to market are our keys to success.
ICER’s branded business today has a hand in all consumer markets across the board; offering mindfully designed styles for both men and women, as well as kids. In addition to our own in-house labels, we also collaborate on private label design and production for many top domestic and global retailers. We thrive in all product categories: both knit and woven, spanning sportswear, active wear, and lounge/sleepwear.
ICER corporate headquarters and showrooms are located in New York City.