What I liked
I liked that I was very inexperienced with the position, but my mentor was always there to answer any questions I had and helped me every step of the way, via email and weekly Google Meet video calls. What I liked the most was that I gained a ton of experience from formatting, verbiage, grammar, design, and more, taking everything step by step and receiving feedback that paid attention to detail. My favorite part was definitely designing each social media graphic throughout different platforms, making sure each was similar in content, but varied in design. In addition to that, I was able to explore my creative side with a lot of freedom in design, while also keeping in mind the brand's aesthetic. Furthermore, creating and optimizing captions across platforms was definitely a challenge for me--probably my least favorite part since I really had to think of a variety of captions that could suit the brand's style. Although developing captions was my a challenge, I learned a lot about how to formulate each one in ways that would attract the audience. Another part I liked was how my mentor introduced me to different programs, which allowed me to learn about and use different tools that may not be accessible in other programs I've used. Not only was I able to work on the graphic designs, captions, and hashtags, but I was also able to research different topics that we were working on and learn about those as well, trying my best to gather any information that is of appropriate quality and useful for sharing with the audience. Alongside the research, I had the opportunity to contact experts in certain areas and conduct interviews via e-mail. I am grateful to have had the opportunity to learn more about different topics via research, however, it was really time consuming and sometimes exhausting.
